Summary

Popular seafood restaurant, loved by locals. Dine in and takeaway in a great location.

Give me more information

How does the business operate on a daily basis?

Key staff members open & close the store. Staff members check stock & report to owner for purchasing. Cash-ups done & balanced by key staff. Customers are generally walk ins.

What Advertising/Marketing is carried out?

Mainly social media – Facebook, Instagram & Google, but also word of mouth is exceptional as this is a well known establishment/ landmark

What competition exists?

In the area, 1 other Fish & chip shop but they DO NOT SELL FRESH FISH & FROZEN SEAFOOD

How could the profitability of the business be improved?

Gas fryers installed; Extended trading hours; Even more marketing /advertising; Exploit spare section of floor space currently not used; Extend the menu items eg. pizza, chicken and introduce dessert menu; Introduce starters

Give a breakdown of staff/ functions/ length of service?

Front of house/ point of sale/ supervisor 16 years
Front of house 16 years
Processing/ Fresh fish/ supervision 16 years
Kitchen cook & processing 16 years
Kitchen cook & processing & scullery 16 years
Processing/ fresh fish/ kitchen/ front of house 12 years
Kitchen cook/ processing 2 years
Kitchen cook/ processing/ front of house 4 years

Do any have management potential?

Yes

How involved is the Owner in running the business?

Daily
Planning/ purchasing/ administration/ training
Peak times assisting
Interacting with customers

When does the current lease end?

Now

What are the trading hours?

9.30 – 18.30 (Monday – Saturday); 9.30 – 14.00(Sunday)

What are the main assets of the business?

Catering equipment, furniture

Strengths?

Well known landmark business; Staff well trained & long serving ;Unique – selling fresh & frozen seafood as well as restaurant/ take-away; Popular with all age groups; Long standing contacts & suppliers in the seafood industry