Summary

This business provides security and credit online confirmation for individuals and entities.

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How does the business operate on a daily basis?

The platform allows users to draw a host of reports from various third-party sources,
providing up to 107 different types of vetting and security checks, all from one single platform
They have created an API that integrates with another company that does compliance for mines and large industries which partner with 3rd parties with different services that adds to the compliance requirements of the different industries and mines.

What Advertising/Marketing is carried out?

Very little marketing is carried out, a well-planned marketing focus will benefit this business greatly.
Large scope to increase current footprint.

What competition exists?

Competitors do exist whereas this business is fully automated and allows for far quicker turnaround times and direct interaction with the operation team

How could the profitability of the business be improved?

Through greater owner involvement the profitability could be drastically improved.

When does the current lease end?

The business is run from the owner's home.

Strengths?

Fully automated verification interface providing extensive options to a licensed user.
Vendor numbers and SLA with large mining group.
Expand current offering to existing key accounts.

Weaknesses?

Lack of owner involvement.
Very little marketing or upselling done currently.
No website.

Opportunities?

- They have developed the “SACE” search functionality in the system – this will allow you to do SACE clearances for all the teachers and educators as this is a requirement by law that all teachers get a SACE clearance done at least once a year. This is a huge market and SACE clearance searches can sell anywhere between R200 and R600 per search. This is great recuring business but would need to be marketed actively.
- Expand current offering to existing key accounts.
- Build a website.