South Africa, MpumalangaSector - Accommodation
Summary
Operating since 1998, this beautiful guesthouse boasts a large main house with 4 bedrooms and 8 fully equipped luxurious guest rooms all with en-suite bathrooms
Give me more informationFully describe the business's activities?
Exquisite Victorian guest house nestled in the leafy green suburbs boasts beautiful accommodation facilities surrounded by majestic gardens. Close to all amenities, the main house has 4 bedrooms and the guesthouse consists of 8 fully equipped rooms all with en-suite bathrooms.
How does the business operate on a daily basis?
The business functions as a guesthouse providing accommodation and meal packages tailor made to suit clients' requirements. Clients range from contractors working on the mines and power stations close by to corporate teambuilding activities.
What Advertising/Marketing is carried out?
Various online marketing platforms.
What competition exists?
There are various hotels, lodges and guesthouses in the area.
How could the profitability of the business be improved?
Current occupancy rate of about 60% could easily be improved.
Give a breakdown of staff/ functions/ length of service?
1 manager
2 cleaning staff
How involved is the Owner in running the business?
The owner lives on the premises and is very involved in the day to day operations of the business.
What are the main assets of the business?
The property as well as guest lodge furniture and fittings (apart from personal items) are included in the sale. A full inventory is available on request.
Strengths?
This guesthouse is in a excellent location and has an established client base with repeat business. Beautifully decorated and furnished.
Weaknesses?
Lacking in aggressive marketing.
Opportunities?
There are various opportunities to increase the occupancy by advertising and marketing. Focus could be given to functions and events.
Threats?
There is constant competition in this industry, however, this business has been operating successfully for 20 years.
What is the reason for the sale?
Owner is planning to relocate to a different province to further other existing business interests and to be closer to family.
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